John Wayne/James Bond

John Wayne is a real person and James Bond a work of fiction. Both, nevertheless, are WASP popular icons in the Global Conversation (GC).

Back in the 1960s when I was a kid, we loved Cowboys and Red Indian movies. For 5 cents US, I could get admitted into a school matinee starring John Wayne. We were conditioned to bite our nails and cower in dread as the Red Indians were sneaking up on to wagons with women and children inside, to encircle and attack them.

Suddenly, in the distance the Cavalry would appear sounding their bugles. The relieved audience would break out in loud cheers and approving shouts. As the Calvary decimated the Red Indians, we descended into a frenzy of incessant clapping.

The GC of the day then could turn villains into heroes and victims into demons. In today's "politically correct" thinking, the Cavalry was committing genocide and the Red Indians were defending their homeland.

With every James Bond movie unveiled, we are conditioned to anticipate beautiful and sexy Bond Girls, sophisticated Bond spy gadgets and a Noble Mission. Then, there is the Bond theme soundtrack. 

The songs in the soundtracks can only be belted out by a uniquely gifted British artiste. Amongst the more famous were Shirley Bassey who had the honours 4 times, Paul McCartney, Sheena Easton, Adele and latest Sam Smith in "Spectre". 

Most of us would be rushing off to a cinema and paying good money to get our brains "washed" once again by "Spectre".

I can only gasp in awe and marvel at the WASP ingenuity in information engineering of this sort as part of the overarching GC to imprint their values, causes, lifestyles and products onto our minds.

To be truly on the World Stage, China must hold its own in this Game of occupying the Thrones for the dominance of the GC and thus the minds of the denizens of the world.

At the moment, China have icons known to the world of only those at the very top of their game. Mao and Jack Ma who are more akin to idols rather than popular icons of the John Wayne/James Bond genre that pervades virally and validates the day to day activities and preferences of the masses around the globe and drive their ideological beliefs in the 21st century.